Pro-Age Aesthetics Academy

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Background

Pro-Age Aesthetics Academy is a certified training provider for professionals in the beauty and wellness industry. Specializing in holistic beauty techniques, they offer certified e-learning courses, live trainings, seminars, and workshops to professionals.  

Pro-Age approached us at the start of their journey, and we are proud to have built and scaled their brand from the ground up.

With minimal investment and extremely high ROI on campaigns, our carefully designed full-funnel strategies have delivered remarkable results.

The client has been with us for 3+ years, experiencing significant growth and maintaining a high ROI.

The client has been with us for 3+ years and grew by 288.2% within the first year itself.

The average monthly revenue grew by approximately 438.56% from 2022 to 2024.

Objectives

Establish the brand as a leading training provider in the beauty and wellness industry
Drive revenue growth through strategic digital marketing efforts
Maintain a high return on ad spend (ROAS) while scaling the business

Results

Dramatic First-Year Growth in Revenue of 288.2%

Achieved an impressive 288.2% growth in revenue within the first year, laying a strong foundation for Pro-Age’s market presence.

Sustained High ROI of 9x from Ad Campaigns

Maintained a consistent 9x ROAS over the three-year period, demonstrating the effectiveness and efficiency of our marketing strategies.

Increase in Average Monthly Revenue by 438.56%

We were able to show a consistent, steady flow of sales and also managed to increase their average monthly revenue consistently year on year.

Expansion of Professional Database by 2000%

Grew their database of professionals by over 2000%, significantly expanding their reach and influence in the beauty and wellness industry.

Strategy

Identifying Key Offerings and Audience Segmentation

We began by identifying Pro-Age’s key offerings and segmenting their target audience. This allowed us to tailor our campaigns to attract professionals in the beauty and wellness industry looking for holistic beauty training.

Full-Funnel Strategy Implementation

Our full-funnel approach included brand awareness campaigns to introduce Pro-Age to a wider audience, lead generation campaigns to capture interested prospects, and conversion campaigns to drive sales. Each stage of the funnel was meticulously planned and executed to ensure a seamless customer journey.

Crafting Conversion-Driven Ads and Campaigns

We built out Pro-Age’s ad strategy by focusing on conversion-driven ads and compelling messaging. We highlighted the unique value propositions of Pro-Age’s courses, such as their holistic approach and certified training programs.

Strategically Utilizing Budget to Maintain High ROAS

We built out a strategy to maximize ROI by generating leads at a very competitive cost per lead. By utilizing email funnels and remarketing campaigns, we were able to convert our nurtured audience into sales at a very cost-effective cost per purchase. This strategic allocation of budget ensured efficient use of resources while achieving maximum results.

Conclusion

Our strategic approach has led to significant growth for Pro-Age Aesthetics Academy. By implementing a full-funnel strategy, optimizing ad spend, and crafting conversion-driven campaigns, we have successfully increased their revenue and maintained a high ROI.

Over the past three years, Pro-Age has achieved a remarkable growth in their average monthly revenue increase of 438.56%, with a steady 9x ROAS, and positioned to continue growing at a steady and consistent rate.

We are proud to have played a key role in Pro-Age’s journey, transforming them into a leading training provider in the beauty and wellness industry.

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